Hi there!
I'm Briana
Systems-obsessed online business manager (OBM) for creatives. Coffee connoisseur. Boundless lover of books.
Believer in days spent daydreaming (instead of dreading tasks on your to-do list), and using streamlined strategies to help you grab tight hold on your goals sans stress.
White space (noun):
In pursuit of passion, of creative expression, of more
Empty blocks in your calendar that let you
creatively recharge and refuel. So you can stoke the embers of your creative fire, breathe deep, reflect on your bigger business goals, unearth practical ways to achieve them, and feel like your business is working for you: instead of you working for it.
white space on your calendar
Empty blocks in your calendar that let you creatively recharge and refuel. So you can stoke the embers of your creative fire, breathe deep, reflect on your bigger business goals, unearth practical ways to achieve them, and feel like your business is working for you: instead of you working for it.
Creative businesses have my heart. But big corporate is my background.
10+ years in Corporate America taught me the ins-and-outs of how big businesses become lean, mean, revenue-generating machines (through strategic streamlining, and smart tech that takes care of long task lists). Now I help creativity-centered businesses like yours put those secrets to profitable use.
Picture this: me sitting down at my desk several years into my big corporate job (once a part of the accounting department, now in charge of giving people the know-how they need to turn the various systems of a $1.92 billion into one organized, unified, revenue-generating framework).
Coffee within reach. Puppy stretched out by my toes. Feeling in alignment with the kind of work I was doing but out of alignment with who I was doing it for.
When I wondered: Could streamlined processes help creative business owners like you turn blocks of busyness into white space on your calendar?
Could they help you clock out earlier? Help you spend more time with your family, and less time fiddling with your back-end? Help you stop second-guessing a next business step you don't have a practical plan for? And free you from wasting another single minute answering the same commonly asked question again and again and again?
(The answer was obvious. It was a big, bold, blooming yes...yes, they can.)
Manual processes take you away from
Flourish & Structure was born. And so was my fully-bloomed belief that:
Why type away on tedious tasks...when you can play more with the pups, dance in the rain with your shoes off, turn 2 cups of flour into a perfectly-crusted loaf of sourdough bread, snuggle up with people who feed your soul with light, journal about the day's joys, do the things that fill you with absolute excitement instead of dread, and reach new creative heights in your business (while you continue to raise your revenue)?
what really matters
You have a soul-deep fire of creative passion that drives you to show up bigger
and brighter each day.
You shouldn't have to feel your creative spirit bogged down by processes that could easily become automatic.
To reignite the passion within small, creative businesses through the power of strategic partnership.
our mission
A background in design thinking that powers my work as your OBM (a fancy way of saying I deeply listen to what you need, then solve your biggest problems through smoothly-implemented tech systems).
Fueled by:
Roots in business, economics, and finance (so I can approach your business from all angles).
Strengths-based coaching certification (to turn your unseen strengths into true business superpowers).
Plus all those (previously mentioned) years helping a billion-dollar business implement, launch, and scale to new heights.
fun facts about me fun facts about me
fun facts about me fun facts about me fun facts about me FUN FACTS ABOUT ME FUN FACTS ABOUT ME FUN FACTS ABOUT ME
Glad you asked! When I'm not at my desk with my OBM hat on, you can find me...
What do I do with all MY white space?
Sipping on a homemade latte in a heavy ceramic mug (sometimes maple, sometimes vanilla, sometimes topped with a toasted marshmallow...I told you I was a coffee connoisseur!)
Whipping a pinch of salt, a heap of flour, and a touch of rosemary (the secret ingredient) into the best dang focaccia loaf you've ever seen.
Planning a family adventure to somewhere with plenty of nature and plenty of drool-worthy food (with pups Chief and Olive in tow, of course!)
Shamelessly showing up in every webinar offered by my clients' preferred CRM...because I believe in going a bit "above and beyond" when it comes to doing what I can to benefit your back-end.
Do more of what
*lights you up*
Let's get you a back-end that effortlessly runs in the background. So you can get back to what matters more.
